A major cruise company, keen to celebrate the launch of their brand new Liner, invited around 2000 guests to attend a glamorous, star-studded event, on-board ship. This was the first time the company had launched a Liner outside their native Italy and with the Liner docked in Dover, it provided a unique opportunity to attract attention from the UK Cruise Market. Our brief was to provide Artists that would create further interest from the UK Travel Sector, Industry and National Press. Due to the large number of guests two identical show and dinner programmes were required. The challenge therefore was not just to provide the ideal artist, but also to negotiate two performances with an artist, within the provided budget. Months of negotiations preceded the event in order for us to provide the client with the perfect artists. Having considered a number of big name music artists, award-winning singer and songwriter KT Tunstall was selected as the perfect solution for this post dinner audience and 'finger on the pulse' Radio one DJ Annie Mac made sure the dance floor in the ships nightclub was jam-packed well into the night. Happily, client and audience alike were delighted with the show and the increased UK bookings and positive press coverage wholly demonstrated the events success.